The Book People

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#62 From Red Carpets to Booksignings: Celebrities Embracing Fiction
Keanu Reeves has teamed up with China Miéville for his debut novel. What does the rise of co-authoring and ghostwriting mean for the publishing world?
#61 Tool or Replacement?: The Dilemma of Using Writing AIs
Every professional job involves some element of writing. Is the rise of writing AIs making us forget how to write?
#60 Bidding Wars: The Glamorous Tales of Book Auctions
Publishing can be a glamorous industry, with internationally bestselling authors, book tours, film adaptations, etc. How does it all start?
#59 The Next Book You Pick Might Come From Trash–and That's a Good Thing for Indian Publishing!
Penguin Swadesh will be the first to publish its books on 100% recycled paper. Could this be a step in the direction of sustainable publishing?
#58 Once Upon a Brand: Books as Marketing Tools for Everyday Products
Alia Bhatt is writing children’s books to sell clothes. Can books, which are considered niche products, be used to sell more consumer goods?
#57 Blogs Redefined: Navigating the Shift in Online Content
Companies, writers, freelancers. Everyone has a blog today. But it’s not what you think.
#56 Real Queer Stories: Why Is LGBTQ+ Nonfiction On The Rise?
This pride month, let’s examine what kind of queer narratives exist in India, and who is driving them?
The Book People
The Book People
Welcome to the business of media and storytelling. We decode the latest developments in India's creative industries and speak to the people who make it all happen.
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